Comments on TEMPLE TALK: Watching media moguls like Rupert Murdoch flail ag...

All changes are the robots.txt file on his website...

2011-07-07T17:51:53.148-10:00

All changes are the robots.txt file on his websites and Google will not index the sites at all, that it is.
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There seems to be a disconnect between the new org...

2010-11-02T17:51:13.793-10:00

There seems to be a disconnect between the new organization's coverage requirements and scope to create public and expecially premium content and the end product today that is available at newspaper web sites.
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Hi guy's, Google would want to trump such a de...

2010-02-02T18:03:23.151-10:00

Hi guy's,
Google would want to trump such a deal; and whether, as others have suggested, Rupert's current round of blathering is really meant in no small part to shake down Google re: his soon-to-expire My Space.

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Apparently, Rupert hasn't read Section 117 of ...

2009-11-16T07:11:51.455-10:00

Apparently, Rupert hasn't read Section 117 of the Copyright Code very closely. I agree with Dave Barnes.

I agree that newspapers have every right to target...

2009-11-16T06:09:57.447-10:00

I agree that newspapers have every right to target their content for indexing and distribution to either specific search providers or no providers.

However, no news organization has solved the issue of erecting a premium content paywall and providing all the content that's fit to read for paying customers within the paywall. It is almost impossible for these papers not to include external links to related articles for some of their content - local and especially national/international. So when this happens, how does the subscriber get back within the pay wall and experience real value? That is my main question with the paywall approach.

I understand Murdoch's decision, or more appropriately, reaction to make his paywall "higher" by limiting Google's access to News Corp content. However, Murdoch does not address the real challenge which is to create newspaper web content that is at a level of value that does not drive away ninety percent of their web traffic upon initiating the paywall. Does he need another McKinsey report to tell him that?

Frankly, limiting access to Google, et. al is counter-productive and is a non-starter given the lack of premium content value to date.

The media industry leaders not surprisingly assume the content value is currently good enough to be premium content worthy of extra fees. There seems to be a disconnect between the new organization's coverage requirements and scope to create public and expecially premium content and the end product today that is available at newspaper web sites.

So Mr. Murdoch may believe that his content is golden and start a (very) short-term trend among news organizations. But the main problem of content value still exists -- Google or no Google.

A key question may well be how much -- or if -- Bi...

2009-11-16T04:31:10.343-10:00

A key question may well be how much -- or if -- Bing or Ask are willing to pony up for an "exclusive" right to index Murdhoch's empire (or most of it); whether Google would want to trump such a deal; and whether, as others have suggested, Rupert's current round of blathering is really meant in no small part to shake down Google re: his soon-to-expire MySpace deal (that isn't delivering to Google the traffic it promised, apparently).

Rupert is an idiot. All he has to do is change th...

2009-11-16T04:18:50.793-10:00

Rupert is an idiot.

All he has to do is change the robots.txt file on his websites and Google will not index the sites at all.

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2009-11-15T18:46:04.385-10:00

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