Great feature by Scott Simon on NPR other journalists could learn from

Scott Simon produced a great feature today on his morning show. He had different people read the words of two well-known personalities - President Obama and Miss California, Carrie Prejean - regarding their views on gay marriage. When the words were removed from the character who had said them, they seemed to take on different meaning.

Essentially, a guess who said this feature. But what it does is play with a listeners' preconceptions about people, a bit like a blind tasting of wine, where the $8 bottle might beat out the $50 bottle.

Here's what he said about the value of the feature:

"I play this little exercise this week because it may show how people — especially intelligent people — hear what they want to."

Kudos to journalism like this that challenges people's thinking.